One of the most innovative service/ application that are available in the Net is “PredictAd. PredictAd provides a search box for your site with a cool auto complete feature. It also can be used along with the existing search box that already exists in your Website or Blog. This can be also used to improve the Google search box result and hence for better monetization. The service is somewhat similar to the “Search Assist” option you will find with Yahoo search box at Yahoo Home Page. My personal experience with PredictAd has been very pleasant, which result in a higher page view and higher average time of users on site. PredictAd offers one more way to drive your viewers into targeted sections. With proper care taken into tweaking this service you can do wonders towards increasing your Ad network revenue; as an increase in page view will surely result in an increase in ad revenue. As studies have pointed out, those who tend to reach to a website through a search engine have a higher chance of clicking on the ads. This is mainly due to the fact that they are there in search of something, rather than being casually brought (like Digg and stumble upon users). PredictAd also provides its customers with the monetization option, by which you can display ads along with the auto complete feature. I still haven’t had any great success with this, but then this application is pretty new to the web and they might bring out a much better option in the future. One of the main advantages of using PredictAd is that it significantly increases the page views for your site. Earlier I had a page view value in 1+, now it is almost touching 3. Now that’s a significant change. This is where you should be a little choosy in implementing PredictAd. PredictAd should be considered as another advertising tool. PredictAd provides you with an option of selecting the database from which the auto complete feature will be populated. The most common option to be selected is “General Phrases”. But this may not work for the entire niche. For example, selecting General Phrases will work for this site but may not work for my entertainment niche site ActressSnaps. For instance if a user type “a” in the search box; there is no purpose in showing the options as “apple”,” acne” etc. It would be better to show the option as “amisha patel”, “Anne Hathaway” etc. For this PredictAd provides another Database option “Custom + Learning”, here we can specify a list of keywords from which the auto complete option has to be populated. Only pain you have to take is spend some time preparing a list of keywords or phrases specific to your niche. One of the major things I loved about them is their customer support, they seriously reply to your mails. They study your problems and most cases suggest the best option to resolve it too. Their customer support personal was not ready to let off the issue until it was resolved. The major question which will be every body’s mind will be whether it is a violation of Google Adsense TOS. My firm belief is that it is not as 1) You are not changing any of Adsense Search Code. 2) You are not auto populating the search box, as you are displaying a set of options which will be displayed below the search box. It’s the user who will decide whether he want to select it or not. If you are going to use this along with Google search box, its better to add the code just below the search box code. PredictAd has a very good auto detect feature to detect existing search box in your WebPages. To join PredictAd Click Here.
Monday, March 24, 2008
PredictAd a Must Have for all Sites
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Blogger Tips,
Utility Application,
Utility websites
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